Website Design, Ecommerce & SEO Tips by Prateeksha Web Design

Modern Shopify features every small business should know Shopify has changed a lot in recent years. If you run a small business, scaling store features like B2B pricing, bundles, subscriptions, or checkout customizations no longer requires hacks — you just need to know which new tools to use and when. At Prateeksha Web Design we help founders and marketers pick the right Shopify path for performance, conversion, and maintainability. Read on for clear, practical answers to common advanced questions and short implementation tips you can act on today. Tiered pricing and B2B price lists — simple, supported options Shopify now supports native tiered pricing and customer-specific price lists for merchants on Shopify Plus. That means you can show different prices to different buyers without custom checkout code. If you’re not on Plus, reliable apps such as Wholesale Club or Bold Custom Pricing let you offer tiered pricing based on customer tags or quantities. Key points to check: - Ens...

Introduction As your Shopify store grows, the technical decisions you make about content structure, themes, and performance can make or break conversions. This post breaks down practical, non-technical answers to common advanced Shopify questions so you can keep a fast, maintainable, and scalable store. If you want hands-on help, we work with merchants to implement these best practices at https://prateeksha.com ?utm_source=blogger and publish deeper guides at https://prateeksha.com /blog?utm_source=blogger. This article is part of our ongoing Shopify series: https://prateeksha.com /blog/shopify-faqs-beginner-to-advanced-part-4?utm_source=blogger Metaobjects vs. Metafields: which to use? Metafields are great for attaching single pieces of extra data (like a material or care note) to specific resources. Metaobjects are a step up: they let you define reusable content types with multiple fields and relationships. Use metaobjects when you need: - Structured entries (e.g., FAQ item wi...

Introduction A clear, consistent pricing table does more than show numbers — it builds trust and nudges prospects to take action. For small businesses and marketing teams, a reusable pricing table component in React means one place to manage plans, consistent design across pages, and faster updates when promotions change. Why a reusable pricing table matters Building a single component that renders any package you feed it saves time and reduces errors. Instead of hard-coding prices on multiple pages, you keep one source of truth (JSON, CMS, or API) and render it wherever you need. That consistency helps with conversions and makes A/B testing or seasonal discounts simpler to manage. What to include in your pricing data Design the package data so it’s flexible and safe. At minimum, include: - id (stable key for analytics and rendering) - name and short description - numeric price, currency, and interval (monthly/yearly) - an ordered list of features or limits - CTA text and option...

Introduction Local marketplaces and directories still deliver some of the best returns for founders and small agencies in 2026. They tap strong local intent, are relatively SEO-friendly, and offer clear paths to recurring revenue. This post gives a concise playbook: 20 niche ideas, how to structure listings, monetization options, and a practical launch checklist. Why local directories still win People search for services with local intent ("plumber near me", "tutors in [city]"). If you focus on one city and one vertical first, you concentrate SEO signals and build trust faster. Directories also let you test monetization (subscriptions, paid leads, featured spots) without huge inventory risk. 20 niche ideas (quick list) Pick one niche and one city to start. Here are 20 ideas you can launch and monetize quickly: 1. Home services (plumbers, electricians) 2. Niche contractors (roofers, masons) 3. Health & wellness pros (therapists, nutritionists) 4. Pet se...

Introduction For small business owners and founders, secure and simple admin controls are essential — especially when your team uses CRM tools, billing systems, or content management. Prateeksha Web Design uses a tested Laravel package (spatie/laravel-permission) to manage roles and permissions so websites stay secure, fast, and easy to run. Why roles and permissions matter for your business When you run a website or a SaaS product, who can see or change data matters. Proper access control prevents mistakes, keeps customer data safe, and supports compliance. A good system: - Restricts sensitive actions (billing, payroll, deletion). - Lets marketing and sales access the features they need. - Keeps admin interfaces fast by caching permission checks. What spatie/laravel-permission does (in plain English) Spatie’s package is a well-maintained Laravel library that makes role-based access control simple. It stores roles and permissions in the database, supports multiple authentication...

Introduction If your website generates leads or runs e-commerce, reliability and speed aren't optional—they directly affect revenue. At Prateeksha Web Design we use modern testing tools like PestPHP with Laravel to reduce bugs, speed up releases, and keep your site converting visitors into customers. Why testing matters for business websites A single bug in checkout or a broken API can cost sales and damage trust. Automated tests act like a safety net that catches regressions before they reach real users. For small businesses and marketing teams this means fewer emergency fixes, more predictable updates, and better performance for visitors. What is PestPHP and why it matters PestPHP is a testing framework built on PHPUnit that makes tests easier to read and faster to write. For Laravel projects it offers a clean syntax and integrates with Laravel’s tooling—so developers spend less time wrestling with tests and more time delivering features that matter to your customers. Ben...

Introduction If your website feels slow, inconsistent, or hard to update, small changes can cost time and customers. Laravel partials (reusable view fragments) are a simple technical pattern that delivers real business value: faster pages, fewer bugs, and quicker design updates that keep leads flowing. What are partials and why they matter Partials are tiny pieces of your web page—headers, footers, cards, or navigation—that you build once and reuse everywhere. Instead of copying the same markup across dozens of pages, you keep one source of truth. For businesses that need fast turnarounds and consistent branding, that single change reduces errors and speeds up updates. Benefits you’ll notice: - Consistent design across pages, so your brand looks professional. - Faster front-end fixes — change one file, update many pages. - Lower maintenance costs because developers spend less time hunting duplicated code. Better performance = better conversion Faster pages lead to higher conver...