How to Add Products to Pages on Shopify: 5 Easy Methods (No Code + Custom Sections)

Quick intro: why this matters

Showing products directly on landing pages, homepages, or blog posts turns storytelling into immediate buying opportunities. For small business owners and marketers, it shortens the path from discovery to checkout and improves conversion when done with speed and performance in mind.

Pick the right approach for your goals

Shopify gives you several ways to place products on non-product pages. Choose based on speed, control, and technical comfort: - No-code theme sections for fast, consistent layouts. - Buy Button embeds when you want a compact purchase widget. - Product blocks and page templates for editorial control. - Small Liquid snippets for lightweight custom layouts (developer needed). - Apps for advanced filtering or personalization.

Method 1 — Use Shopify Online Store 2.0 sections (no code)

If your theme supports Online Store 2.0, open the theme editor and add a Featured product, Product grid, or Featured collection section. You can: 1. Choose a page template or create a new one. 2. Add the product-related section and select the product or collection. 3. Configure columns, image ratio, and CTAs.

This is the easiest way to keep visual consistency and reuse a layout across pages.

Method 2 — Embed a Buy Button (no code)

The Buy Button creates an embeddable widget for a single product or collection. It’s ideal for email landers, blog posts, or external sites. Steps: - Create a Buy Button in Shopify and copy the HTML/JS. - Paste it into a page’s HTML block or a Custom HTML section in the theme editor. - Test variant handling and checkout behavior.

Use Buy Buttons for focused CTAs when you don’t need full product pages.

Method 3 — Use product blocks and custom page templates (no code)

Want a page with several named product spots—hero product, staff pick, bundle area? Create a page template in the theme editor and add product blocks inside sections. Then assign that template to a Shopify Page. This gives editorial control without coding.

Method 4 — Advanced no-code: tags, collections, and metafields

Organize your catalog first: use tags for automated collections (e.g., landing-featured) or manual collections for curated sets. Metafields can store extra display info like badges or flags. Use the dynamic source picker in the theme editor to bind headings, images, and product lists to those fields—no Liquid required for many themes.

Method 5 — Low-code snippets for tight control (developer)

If you want lean HTML, faster pages, and full control, a small Liquid snippet that renders product cards by handle or by looping a collection is efficient. This requires dev help but keeps page weight low and performance high. Use lazy loading for images and limit items per page.

When to use an app vs. theme or Liquid

Apps are great for faceted search, personalization, and large catalogs (1,000+ SKUs). But they come with recurring costs and possible performance hits from extra scripts. For small-to-medium catalogs, start with theme sections or a tiny Liquid snippet and add an app only if you need features beyond the theme’s capabilities.

Performance, SEO and launch checklist

Before publishing a product-rich page, run a short checklist: - Optimize images (WebP where possible) and enable lazy loading. - Verify add-to-cart, variant selection, and checkout flows. - Set unique page title and meta description; ensure canonical URLs are correct. - Add structured data for key products if needed and test with Google’s tools. - Measure Lighthouse scores (mobile and desktop) and scope third-party scripts to specific templates.

Quick example workflow for a landing page

• Create a manual collection of 6–9 curated products.
• In the theme editor, create a page template and add a hero, product grid, and CTA sections.
• Enable inline Add to cart for single-variant items and link multi-variant items to product pages.
• Test on mobile and slow networks to confirm load times and usability.

Resources and help

If you want expert help turning this into a live page or a set of reusable templates, visit https://prateeksha.com?utm_source=blogger. For more articles and guides, our blog is here: https://prateeksha.com/blog?utm_source=blogger and the original, detailed version of this guide is at https://prateeksha.com/blog/how-to-add-products-to-pages-on-shopify?utm_source=blogger.

Conclusion — get a fast win today

Start small: pick one landing page, add a curated product grid using your theme’s Featured collection, and measure results. If you need help with design, performance, or custom templates, reach out or explore the resources above to move from idea to sales-ready pages quickly.